Every opportunity is filtered through The Principal Standard — the same criteria I use in my own investing.

That means conservative numbers, risk-adverse, clear margins, and exits that make sense before you commit.

If a deal relies on best-case assumptions, it doesn’t get sent.

The focus is on flip and BRRR opportunities — primarily in the Midlands and North of England, where purchase prices are sensible and yields still work. I don’t try to cover the whole market. The priority is staying in areas where the numbers consistently make sense.

That said, I also have direct experience in Bristol and Exeter, and will occasionally come across opportunities in these areas. These are more selective and typically suited to investors with higher budgets or a specific interest in the South West.

Minimal.

You’re presented with opportunities that have already been vetted for margin, risk, and exit — so your role is simply to review, ask questions if needed, and decide.

This is designed to avoid property becoming another job.

Most sourcers focus on volume.

This is built around The Principal Standard — filtering out anything that doesn’t meet a clear threshold for margin, risk, and exit. It’s fewer deals, but stronger ones.

This works best for:

Business owners, company directors, consultants, and time-poor professionals (finance, tech and medical industries).

Investors with capital ready to deploy.

If you value clarity, alignment, and clean deals — it’s likely a good fit.

Fees are discussed once we’ve established fit.

The priority is alignment — making sure the opportunity works first, and that expectations are clear on both sides before moving forward. The fee structure is flexible and may include, a setup fee, ongoing monthly retainer, and a lump sum on completion, depending on the level of work you require. Let's jump on a call to discuss.